Big W Commercial Australia

Ad Creative: BIG W PlayLab Episode 1 Part C

Big W BIG W PlayLab Episode 1 Part C Ad Commercial Brand Imagery Photoshoot 0
Big W BIG W PlayLab Episode 1 Part C Ad Commercial Brand Imagery Photoshoot 1
Big W BIG W PlayLab Episode 1 Part C Ad Commercial Brand Imagery Photoshoot 2

Big W Ad Profile

  • Advertising Market: Australia
  • Advertiser Industry: Retail
  • Advertiser Category: Department
  • Ad Launch Date: 2025-05-15
  • Ad Format: 65 seconds
  • Ad Description: BIG W PlayLab Episode 1 Part C

Big W Ad Transcript

Creative storyline based on voiceover.

  • 00:00 - [Music]
  • 00:00 - For all things new and exciting, there's
  • 00:02 - only one source to trust. Toy News.
  • 00:06 - Moms and dads of Australia, I'm Ash and
  • 00:09 - this is Toy News. Our top story today,
  • 00:11 - the legends at LEGO have teamed up with
  • 00:13 - F1 for an epic new collection that's
  • 00:15 - racing into stores faster than a pit
  • 00:17 - stop. Let's cross to our track side
  • 00:19 - correspondent, Screech Pit Lane, for the
  • 00:21 - inside scoop. Over to you, Screech.
  • 00:24 - Thanks, Ash. I'm live from the Play Lab
  • 00:26 - race weekend and we're really really
  • 00:28 - putting the pedal to the brakes. Each
  • 00:30 - car is engineered for maximum
  • 00:32 - authenticity. Not bad, Screech. They
  • 00:35 - certainly do look like the real deal.
  • 00:38 - Yes, Ash. It's like building a dream F1
  • 00:40 - team, but not quite as expensive.
  • 00:42 - Serious question. If you had to pick one
  • 00:44 - F1 team, who's getting pole position?
  • 00:47 - Well, Ash, I love the team that's
  • 00:49 - winning, so it's going to be Screech.
  • 00:52 - Screech, are you there? Screech.
  • 00:55 - Oh, well, never mind. So, there you have
  • 00:57 - it, folks. The LEGO F1 collection is
  • 01:60 - officially Big W Play Lab approved.

Big W Ad Visuals

Visual objects featured in the creative imagery.

Big W Ad Reach

Audience reach based on YouTube views benchmarked against Market, Industry and Category.

  Medium vs. Australia

  Medium vs. Retail

  High vs. Department

Big W Ad Favorability

Creative favorability based on YouTube likes benchmarked against Market, Industry and Category.

  No Data

  No Data

  No Data

Big W Ad Engagement

Audience engagement based on YouTube comments benchmarked against Market, Industry and Category.

  No Data

  No Data

  No Data

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