BNZ Commercial New Zealand

Ad Creative: Sorry Russell Were Invested in New Zealand Basketball

BNZ Sorry Russell Were Invested in New Zealand Basketball Ad Commercial Brand Imagery Photoshoot 0
BNZ Sorry Russell Were Invested in New Zealand Basketball Ad Commercial Brand Imagery Photoshoot 1
BNZ Sorry Russell Were Invested in New Zealand Basketball Ad Commercial Brand Imagery Photoshoot 2

BNZ Ad Profile

  • Advertising Market: New Zealand
  • Advertiser Industry: Finance
  • Advertiser Category: Banking
  • Ad Launch Date: 2024-09-30
  • Ad Format: 30 seconds
  • Ad Description: Sorry Russell Were Invested in New Zealand Basketball

BNZ Ad Transcript

Creative storyline based on voiceover.

  • 00:00 - We've found a way to invest in New Zealand basketball.
  • 00:03 - But not everyone's happy.
  • 00:04 - OK New Zealand.
  • 00:06 - I’ve played with one of you.
  • 00:07 - And you're scary.
  • 00:09 - Now, the Bank of New Zealand's
  • 00:10 - investing in community programmes
  • 00:12 - that will breed a generation of ballers.
  • 00:14 - Confident little New Zealand kids
  • 00:16 - who will grow up...
  • 00:18 - ...to dunk on me.
  • 00:20 - But I have a better idea.
  • 00:22 - Movies.
  • 00:23 - New Zealand is great at movies.
  • 00:25 - Stick to that.
  • 00:26 - Sorry Russell.
  • 00:27 - We're invested in basketball.

BNZ Ad Visuals

Visual objects featured in the creative imagery.

BNZ Ad Reach

Audience reach based on YouTube views benchmarked against Market, Industry and Category.

  Medium vs. New Zealand

  High vs. Finance

  High vs. Banking

BNZ Ad Favorability

Creative favorability based on YouTube likes benchmarked against Market, Industry and Category.

  Medium vs. New Zealand

  Medium vs. Finance

  Medium vs. Banking

BNZ Ad Engagement

Audience engagement based on YouTube comments benchmarked against Market, Industry and Category.

  Medium vs. New Zealand

  High vs. Finance

  High vs. Banking

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