Capital One Commercial United States

Ad Creative: Will Heavy EVs Destroy Americas Roads Capital One Auto Navigator

Capital One Will Heavy EVs Destroy Americas Roads Capital One Auto Navigator Ad Commercial Brand Imagery Photoshoot 0
Capital One Will Heavy EVs Destroy Americas Roads Capital One Auto Navigator Ad Commercial Brand Imagery Photoshoot 1
Capital One Will Heavy EVs Destroy Americas Roads Capital One Auto Navigator Ad Commercial Brand Imagery Photoshoot 2

Capital One Ad Profile

  • Advertising Market: United States
  • Advertiser Industry: Auto
  • Advertiser Category: Dealers
  • Ad Launch Date: 2024-04-23
  • Ad Format: 30 seconds
  • Ad Description: Will Heavy EVs Destroy Americas Roads Capital One Auto Navigator

Capital One Ad Transcript

Creative storyline based on voiceover.

  • 00:00 - The goal of designing our roads - is to make them last a long time.
  • 00:02 - If they're designed to handle - the weight of a loaded 80,000 lbs
  • 00:05 - 18-wheeler, what impact would - a 9,000 lbs Hummer EV have?
  • 00:09 - The American Association of State - Highway and Transportation Official's
  • 00:12 - concern is when you put a greater number - of heavier vehicles on a standard road
  • 00:16 - surface, you are shortening its lifespan, - taking the strain from EVs into account.
  • 00:20 - They are currently looking - at upgrading road capacity.
  • 00:22 - Drivers should benefit from this
  • 00:23 - because if EVs get lighter, - then you'll get longer term use
  • 00:26 - out of the fortified roads.
  • 00:27 - Learn more at Capital - One's Auto Learning Center.

Capital One Ad Visuals

Visual objects featured in the creative imagery.

Capital One Ad Reach

Audience reach based on YouTube views benchmarked against Market, Industry and Category.

  Low vs. United States

  Low vs. Auto

  Low vs. Dealers

Capital One Ad Favorability

Creative favorability based on YouTube likes benchmarked against Market, Industry and Category.

  No Data

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Capital One Ad Engagement

Audience engagement based on YouTube comments benchmarked against Market, Industry and Category.

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