Google Commercial United States

Ad Creative: BestPhonesForever Pass the Baton

Google Ad Profile

Creative storyline based on voiceover.

00:00 - (iPhone) What an - amazing summer.
00:01 - (Pixel) So many sports!
00:03 - (iPhone) Yeah.
00:04 - But there’s still one thing - I just don’t get.
00:06 - (Pixel) What’s that?
00:07 - (iPhone) You know those relay races...
00:09 - (Pixel) Yeah?
00:10 - (iPhone) Where one runner starts out with the baton
00:12 - and then they just hand it - to someone else?
00:14 - (Pixel) Yup.
00:15 - (iPhone) Why would - they do that?
00:17 - (Pixel) Well, because one runner takes it as far - as they can,
00:19 - and then passes it along to someone fresher and faster.
00:22 - (iPhone) They just...let it go?
00:24 - (Pixel) No, they give it to someone with more energy.
00:27 - Someone who can keep the pace moving.
00:30 - (iPhone) I think I’d just hang onto it.
00:31 - (Pixel) But, if you hang onto it you’ll be slower and you’ll - let everyone else down.
00:35 - You see, by trying to hold onto the baton,
00:38 - you’ll lose the race against all the new runners who have - come along.
00:41 - (iPhone) Well, I’m keeping - my baton.
00:44 - You can go get your own.
00:46 - (Pixel) iPhone.
00:47 - I’m starting to feel like - this isn’t about a baton.
00:50 - ♪ Indie pop song plays - - Remi Wolf's "Guerrilla" ♪

Visual objects featured in the creative imagery.

Audience reach based on YouTube views benchmarked against Market, Industry and Category.

Medium vs. United States

Medium vs. Electronics

Medium vs. Mobile Phones

Creative favorability based on YouTube likes benchmarked against Market, Industry and Category.

Medium vs. United States

Medium vs. Electronics

Medium vs. Mobile Phones

Audience engagement based on YouTube comments benchmarked against Market, Industry and Category.

Medium vs. United States

Medium vs. Electronics

Medium vs. Mobile Phones

Keyword tags provided by the advertiser.

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