Swanndri Clothing Commercial Australia
Ad Creative: The Wandle Burial Part 3
Swanndri Clothing Ad Profile
- Advertising Market: Australia
- Advertiser Industry: Retail
- Advertiser Category: Fashion
- Ad Launch Date: 2024-05-01
- Ad Format: 59 seconds
- Ad Description: The Wandle Burial Part 3
Swanndri Clothing Ad Transcript
Creative storyline based on voiceover.
- 00:00 - [Music]
- 00:04 - the plan for today here at the wandle is
- 00:05 - to uncover the second piece of the swand
- 00:08 - Dr garment that we buried 18 months ago
- 00:11 - uh we came back 12 months on and saw it
- 00:13 - partially degraded uh we're expecting
- 00:15 - that 18 months on from burial it's going
- 00:17 - to be fairly degraded um but it'll be
- 00:19 - really interesting to see how much uh
- 00:21 - progress has been made in the
- 00:25 - soil the roots are moving through the
- 00:28 - Garment and the earthworms are digesting
- 00:30 - the the wo back into the soil these
- 00:32 - fibers have become really weak they're
- 00:34 - all just pulling apart as they get
- 00:36 - broken down over time this is a
- 00:39 - synthetic patch that was on the body of
- 00:41 - the swand Dr and you can see that it
- 00:43 - hasn't broken down at all compared to
- 00:45 - all of the wall around it which is
- 00:47 - really brittle and just being decomposed
- 00:49 - and digested by the organisms in the
- 00:51 - soil it really showcases the benefits of
- 00:54 - natural fibers compared to synthetics
- 00:56 - side by side
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