The Boston Consulting Group Commercial United Kingdom
Ad Creative: Can Leaders Innovate Their Way to Lower Costs
The Boston Consulting Group Ad Profile
- Advertising Market: United Kingdom
- Advertiser Industry: Technology
- Advertiser Category: Consulting
- Ad Launch Date: 2024-07-27
- Ad Format: 37 seconds
- Ad Description: Can Leaders Innovate Their Way to Lower Costs
The Boston Consulting Group Ad Transcript
Creative storyline based on voiceover.
- 00:02 - a conventional way to approach a cost
- 00:05 - transformation exercise is to look at
- 00:07 - standard efficiency levers whilst there
- 00:09 - is sufficient value sitting there I feel
- 00:11 - a needle mover or a big change happens
- 00:14 - when you fundamentally reimagine the
- 00:15 - process what if you were to do this
- 00:17 - completely differently but you're
- 00:19 - actually looking at a 30 to 40%
- 00:21 - reduction by reimagining the process and
- 00:24 - eliminating many chunks it often not
- 00:27 - only results in a better or a lower cost
- 00:29 - structure but a more effective process
- 00:31 - as well
- 00:33 - [Music]
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