Transport for NSW Commercial Australia

Ad Creative: Towards Zero Man on the Street

Transport for NSW Towards Zero Man on the Street Ad Commercial Brand Imagery Photoshoot 0
Transport for NSW Towards Zero Man on the Street Ad Commercial Brand Imagery Photoshoot 1
Transport for NSW Towards Zero Man on the Street Ad Commercial Brand Imagery Photoshoot 2

Transport for NSW Ad Profile

  • Advertising Market: Australia
  • Advertiser Industry: Government
  • Advertiser Category: Transport
  • Ad Launch Date: 2024-06-24
  • Ad Format: 30 seconds
  • Ad Description: Towards Zero Man on the Street

Transport for NSW Ad Transcript

Creative storyline based on voiceover.

  • 00:00 - last year 351 lives were lost on our
  • 00:03 - roads what would be a more acceptable
  • 00:05 - number
  • 00:07 - acceptable 70
  • 00:10 - maybe actually this is what 70 people
  • 00:13 - looks
  • 00:14 - like my family so now what do you think
  • 00:17 - would be a more acceptable number
  • 00:21 - zero
  • 00:24 - zero too many lives lost on New South
  • 00:27 - Wales roads put Safety First

Transport for NSW Ad Visuals

Visual objects featured in the creative imagery.

Transport for NSW Ad Reach

Audience reach based on YouTube views benchmarked against Market, Industry and Category.

  Medium vs. Australia

  Medium vs. Government

  High vs. Transport

Transport for NSW Ad Favorability

Creative favorability based on YouTube likes benchmarked against Market, Industry and Category.

  No Data

  No Data

  No Data

Transport for NSW Ad Engagement

Audience engagement based on YouTube comments benchmarked against Market, Industry and Category.

  No Data

  No Data

  No Data

Transport for NSW Ad Collections

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