Microsoft Commercial United States
Ad Creative: Breathing visuals into music Laufey and Microsoft Copilot
Microsoft Ad Profile
- Advertising Market: United States
- Advertiser Industry: Technology
- Advertiser Category: Software
- Ad Launch Date: 2024-05-17
- Ad Format: 30 seconds
- Ad Description: Breathing visuals into music Laufey and Microsoft Copilot
Microsoft Ad Transcript
Creative storyline based on voiceover.
- 00:00 - When I think about the stage visuals,
- 00:03 - what we think a lot about is the story behind the music.
- 00:07 - New technologies allow you to tell stories
- 00:09 - in new and exciting ways.
- 00:10 - I wanted the visuals to feel
- 00:12 - emotionally connected to the songs,
- 00:13 - and to find out what works best
- 00:15 - we needed to create so many different versions.
- 00:18 - All the fans, the ideas that they've formed
- 00:20 - around the songs themselves, they get to see
- 00:23 - how we've interpreted them.
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