The Boston Consulting Group Commercial United States
Ad Creative: Addressing Data Quality with GenAI
The Boston Consulting Group Ad Profile
- Advertising Market: United States
- Advertiser Industry: Technology
- Advertiser Category: Consulting
- Ad Launch Date: 2024-12-04
- Ad Format: 63 seconds
- Ad Description: Addressing Data Quality with GenAI
The Boston Consulting Group Ad Transcript
Creative storyline based on voiceover.
- 00:00 - Johannes, thank you so much for - being here with us today.
- 00:02 - What are some of the biggest - issues that companies are facing
- 00:05 - when it comes to data quality?
- 00:07 - Poor data quality can lead to - extreme financial reputational risks.
- 00:11 - So, keeping an eye on data - quality and data quality issues
- 00:13 - is something that's key for - every company.
- 00:16 - So how can these companies - leverage GenAI here?
- 00:20 - GenAI is not a silver bullet. - But together with advanced
- 00:23 - algorithms, machine learning, - and then LLMS or
- 00:26 - GenAI in general, it starts to - be like an orchestra, like in a
- 00:29 - concert: every different - instrument is playing a special
- 00:32 - role, and together it's - something great is being created.
- 00:35 - So, this is something that we - see as a key point for data quality.
- 00:39 - What are some important tech - trends to watch for in the future?
- 00:43 - So, we double down on the - GenTech AI workflows.
- 00:46 - That means we connect the - software 1.0, the advanced
- 00:48 - algorithms, software 2.0, the - machine learning, and then the
- 00:51 - software 3.0, the LLMs, together - in workflows that work in symphony.
- 00:56 - Thank you so much.
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